Monday, July 2, 2012

Beating the Heat

How are you handling the heat this summer?  Are you having heavy turnout for your normal summer programs?  Have you been promoting the air-conditioned goodness of hanging out at the library?  When you are getting the good word out this summer, don't forget to remind your families of all the normal great things you offer every day.  A good relationship with your local radio stations and newspapers makes this easier; in this neck of the woods our reporters are always looking for good news to share with their audience, and a personal connection with those reporters makes it pretty straightforward to send pictures of happy people or reminders of the great things we do all the time.  Remind them that we aren't just a cool place to go, right now we are a COOL place to go!

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